Remote Digital Marketing Specialist Job Opportunity at Simba Group

Remote Digital Marketing Specialist Job Opportunity at Simba Group

Simba Group commenced operations in 1988 and is a conglomerate with a presence across Nigeria. Its business interests include transportation, power and IT-enabled services.

The company aims to provide innovative, quality products and excellent after-sales service. Its operations are guided by values that include integrity, innovation, openness and consistency.

Simba Group is recruiting a Digital Marketing Specialist for a fully remote, full-time contract position. The successful candidate will be responsible for developing and executing digital marketing strategies to increase brand visibility, generate leads, drive website traffic and support business growth.

The role requires skills in content creation, copywriting, search engine optimisation (SEO), paid advertising, email marketing, video production, landing page development and digital marketing analytics. The successful candidate will also use AI-powered content creation tools to improve marketing efficiency and campaign performance.

Opportunity Snapshot

• Company: Simba Group
• Job Title: Digital Marketing Specialist
• Location: Remote
• Work Arrangement: Fully Remote
• Employment Type: Full-Time Contract
• Salary: ₦200,000 – ₦250,000 per month
• Required Skills: Digital marketing, content creation, copywriting, SEO, paid advertising, email marketing, video editing, landing page development and performance analysis.
• Application Deadline: November 9, 2026
• Application Method: Online application
• Application Documents: CV and portfolio or links to relevant digital marketing projects.

What the Digital Marketing Specialist Job Is About

The Digital Marketing Specialist will develop, implement and optimise digital marketing campaigns across multiple platforms. The role focuses on increasing brand awareness, attracting potential customers, generating leads and improving conversions.

The successful candidate will create marketing content, manage social media platforms, implement SEO strategies, run paid advertising campaigns, develop email campaigns, produce videos and create landing pages.

The role also involves monitoring campaign performance, analysing marketing data and using insights to improve results.

Key Responsibilities of the Digital Marketing Specialist at Simba Group

Content Creation and Copywriting

• Develop engaging and conversion-focused content for social media, websites, email campaigns and digital advertisements.
• Write marketing copy, captions, headlines, promotional messages and calls to action.
• Develop content ideas and maintain a consistent brand voice across digital channels.
• Create and manage content calendars to ensure consistent content delivery.

Social Media and Digital Content Management

• Plan, create, publish and manage content across relevant social media platforms.
• Develop written and visual content tailored to different platforms and target audiences.
• Monitor content performance, audience engagement and emerging digital trends.
• Identify opportunities to improve reach, engagement, brand awareness and audience growth.

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Search Engine Optimisation (SEO) and Search Engine Marketing (SEM)

• Implement SEO strategies to improve website visibility and organic search rankings.
• Conduct keyword research and optimise website content, landing pages and other digital assets.
• Support search engine marketing initiatives, including paid search campaigns.
• Monitor search performance and recommend improvements based on analytics and keyword trends.

Paid Advertising and Campaign Management

• Plan, launch and optimise digital advertising campaigns across relevant platforms, including Google Ads and Meta Ads.
• Develop advertising creatives, copy and audience-targeting strategies.
• Monitor advertising budgets, cost per lead, conversion rates and return on advertising spend.
• Conduct A/B testing to improve campaign effectiveness and conversions.

Email Marketing

• Develop and execute email marketing campaigns for customer acquisition, engagement and retention.
• Write email copy and create campaign layouts.
• Manage email lists, audience segmentation, scheduling and automation where required.
• Track email open rates, click-through rates and conversions.

AI Video Creation and Video Editing

• Create short-form and long-form video content for marketing campaigns and social media platforms.
• Use AI-powered tools to generate video content, voiceovers, visuals and other marketing assets where appropriate.
• Edit raw footage into polished videos suitable for different platforms.
• Develop video advertisements, promotional videos, product demonstrations and other marketing materials.

Landing Page Creation and Optimisation

• Create and optimise landing pages for advertising campaigns, lead generation and product or service promotions.
• Develop landing page copy, layouts, headlines and calls to action.
• Use suitable website builders, landing page tools or content management systems to implement landing pages.
• Monitor landing page performance and recommend improvements to increase conversions.

Reporting and Performance Analysis

• Track and report key digital marketing performance indicators.
• Analyse campaign data to identify trends, opportunities and areas for improvement.
• Prepare reports on website traffic, audience engagement, lead generation, advertising performance and conversions.
• Use data-driven insights to improve marketing strategies and campaign effectiveness.

Key Performance Indicators (KPIs) for the Digital Marketing Specialist Role at Simba Group

Performance will be assessed using relevant metrics, including:

• Website traffic and organic search growth.
• Number of leads generated and conversion rates.
• Paid advertising performance, including cost per lead and return on advertising spend.
• Social media reach, engagement and audience growth.
• Email campaign engagement and conversion rates.
• Landing page conversion performance.
• Content quality, consistency and adherence to campaign delivery timelines.

Who Can Apply for the Digital Marketing Specialist Position at Simba Group?

The opportunity is suitable for candidates with experience in digital marketing, performance marketing, content marketing or a related role.

Applicants should have relevant content creation, advertising, analytics and campaign management skills. A degree or relevant qualification in Marketing, Digital Marketing, Mass Communication, Communications or a related field is an advantage.

Candidates should also be able to work independently, manage multiple projects and meet deadlines in a fully remote environment.

Qualifications and Skills for the Digital Marketing Specialist Role at Simba Group

Educational Qualifications

A bachelor’s degree or relevant qualification in Marketing, Digital Marketing, Mass Communication, Communications or a related field is an advantage.

Digital Marketing Experience

Applicants should have demonstrable experience in digital marketing, performance marketing, content marketing or a similar role.

Content Creation and Copywriting

Candidates should have experience writing marketing copy, creating digital content and managing social media platforms.

SEO and Paid Advertising

Applicants should have working knowledge of SEO, SEM and paid digital advertising.

Email Marketing

Candidates should have experience using email marketing platforms and campaign management tools.

Video Production and Editing

Applicants should be proficient in video editing software and familiar with AI-powered video creation tools.

Landing Page Development

Candidates should have experience creating and optimising landing pages using relevant website builders or content management systems.

Analytics and Reporting

Applicants should be familiar with digital marketing analytics and reporting tools, such as Google Analytics 4 and Google Search Console.

Personal and Professional Skills

Candidates should demonstrate:

• Strong written communication skills.
• Creativity and analytical thinking.
• Good time management.
• Ability to work independently.
• Ability to manage multiple projects and meet deadlines.
• Ability to communicate effectively with a remote team.

Portfolio

A portfolio demonstrating relevant campaigns, content, videos, landing pages or other digital marketing projects is an advantage.

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Salary and Benefits of the Digital Marketing Specialist Position at Simba Group

Monthly Salary

The Digital Marketing Specialist position offers a salary of ₦200,000 – ₦250,000 per month.

Work Arrangement for the Digital Marketing Specialist Role at Simba Group

The position is fully remote and full-time on a contract basis.

The successful candidate must have reliable internet access, work independently, communicate effectively with the team and meet agreed deadlines and performance targets.

Application Requirements for the Digital Marketing Specialist Position at Simba Group

Interested candidates should prepare the following:

• CV: A current CV outlining relevant qualifications, experience and digital marketing skills.
• Portfolio: A portfolio or links to relevant digital marketing projects demonstrating experience and capabilities.

Applicants should ensure their portfolio showcases relevant work in areas such as content creation, paid advertising, SEO, email marketing, video production or landing page development, where applicable.

How to Apply for the Remote Digital Marketing Specialist Vacancy at Simba Group

Interested and qualified candidates should apply online using the application link below.

Apply here

Applicants should submit their CV and a portfolio or links to relevant digital marketing projects demonstrating their experience and capabilities.

Application Deadline

The application deadline for the Digital Marketing Specialist position at Simba Group is November 9, 2026.

Interested candidates should submit their applications before the closing date.

Application Tips

Prepare a Relevant CV

Highlight your digital marketing experience, technical skills, campaign responsibilities and relevant achievements.

Include Your Portfolio

Provide links to relevant marketing campaigns, written content, videos, landing pages or other projects that demonstrate your capabilities.

Highlight Technical Skills

Clearly state your experience with SEO, paid advertising, email marketing, video editing, landing page development and analytics tools.

Demonstrate Campaign Results

Where available, include measurable results from previous campaigns, such as website traffic growth, leads generated, conversion rates or advertising performance.

Review Your Application

Ensure that your CV and portfolio links are accurate, accessible and relevant to the position before submitting your application.

Important Things to Know Before Applying

• The position is fully remote.
• The employment arrangement is full-time and contract-based.
• The monthly salary is ₦200,000 – ₦250,000.
• The role combines content creation, digital advertising, SEO, email marketing, video production and landing page development.
• Familiarity with AI-powered video creation tools is required as part of the stated skill set.
• A degree or relevant qualification in a related field is an advantage.
• A portfolio of relevant digital marketing projects is an advantage.
• Applicants are expected to submit a CV and a portfolio or links to relevant projects.
• The application deadline is November 9, 2026.

Also Apply: Internships and Remote Job Opportunities at Tech Skool Education

Frequently Asked Questions

Is the Digital Marketing Specialist position at Simba Group remote?

Yes. The position is fully remote.

What is the salary for the Digital Marketing Specialist position?

The advertised salary is ₦200,000 – ₦250,000 per month.

What is the employment type?

The position is full-time and contract-based.

What qualifications are required?

A bachelor’s degree or relevant qualification in Marketing, Digital Marketing, Mass Communication, Communications or a related field is an advantage. Applicants should also have relevant digital marketing experience and technical skills.

What skills does Simba Group require?

The role requires skills in content creation, copywriting, social media management, SEO, SEM, paid advertising, email marketing, video production, landing page development and digital marketing analytics.

Do I need a portfolio to apply?

A portfolio is listed as an advantage. However, the application instructions specifically ask candidates to submit their CV and a portfolio or links to relevant digital marketing projects.

Which documents should I submit?

Applicants should submit their CV and a portfolio or links to relevant digital marketing projects.

What is the application deadline?

The closing date is November 9, 2026.

How do I apply for the Simba Group Digital Marketing Specialist job?

Apply online through the application link above

Who Should Apply?

This opportunity is suitable for digital marketers with experience in content creation, copywriting, SEO, paid advertising, email marketing, video production, landing page optimisation and campaign analysis.

Candidates who can manage digital marketing campaigns independently, use analytics to improve performance and deliver content consistently in a remote work environment should consider applying.

Conclusion

The Digital Marketing Specialist position at Simba Group offers an opportunity for a digital marketing professional to manage content, advertising, SEO, email campaigns, video production and landing page optimisation in a fully remote role.

The position pays ₦200,000 – ₦250,000 per month and is offered on a full-time contract basis. Interested candidates should prepare their CV and portfolio or links to relevant digital marketing projects and submit their applications before November 9, 2026.