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BIC Recruitment 2026: Area Sales Representative and Supervisor Jobs in Nigeria

BIC, an international consumer goods company known for its stationery, lighters and personal care products, is recruiting Area Sales Representatives and Area Sales Supervisors across multiple locations in Nigeria.

Successful candidates will support sales growth, expand product distribution, strengthen market visibility and improve sales performance within their assigned territories.

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Available Positions and Locations

Area Sales Representative

  • Ogun State
  • South-South
  • North-West
  • Plateau State
  • Lagos State
  • Niger State

Also Apply: AGRA–SMEDAN Youth Agri-Innovation Contest 2026: Apply for Training, Mentorship and Seed Funding

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Area Sales Supervisor

  • Abuja
  • Kano State
  • Adamawa State
  • Oyo State

Job Responsibilities

Area Sales Representatives

  • Drive sales growth, product distribution and outlet coverage within assigned territories.
  • Generate customer orders, follow up on deliveries and support product redistribution.
  • Identify new outlets and potential business opportunities.
  • Implement promotional campaigns, merchandising and point-of-sale activities.
  • Monitor sales performance, order frequency and cash collections.
  • Review territory performance with regional managers and customers.

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Area Sales Supervisors

  • Lead, coach and monitor sales representatives through field visits and performance reviews.
  • Achieve assigned sales and gross profit targets.
  • Develop route plans to improve outlet coverage and sales productivity.
  • Monitor product availability, order generation, deliveries and cash collections.
  • Oversee promotions, merchandising, product launches and market visibility.
  • Track competitor activities and recommend strategies to improve sales performance.

Requirements

Area Sales Representatives

  • 3–5 years of relevant experience in FMCG sales or business development.
  • Strong negotiation, analytical and customer relationship skills.
  • Ability to identify sales opportunities and understand customer needs.
  • Good organisational skills, resilience and the ability to work under pressure.
  • Ability to influence customers and achieve sales targets.

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Area Sales Supervisors

  • Relevant experience in FMCG sales or business development.
  • Previous experience managing a team of sales representatives.
  • Proven ability to achieve sales, distribution and outlet coverage targets.
  • Knowledge of territory management, route planning and distributor relationships.
  • Strong commercial, negotiation, analytical and communication skills.
  • Willingness to travel within the assigned territory.

Salary and Benefits

Salary and benefits were not specified in the available vacancy information.

How to Apply

Interested and qualified candidates should apply through the official BIC careers website using the relevant links below.

Area Sales Representative Positions

Area Sales Supervisor Positions

Applicants are advised to review the specific requirements for their preferred position and location before submitting an application.

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Kabir Mustapha is a writer and opportunity researcher at IDIXCOVER, where he shares scholarships, jobs, internships, fellowships and other career opportunities for students, graduates and young professionals. He is passionate about helping people discover opportunities that can support their education, career growth and professional development.

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